Organization
LA TV and Film USA Entertainment Lifestyle News (LATFUSA.com) was born in June of 2010 with PR/Marketing veteran and publisher, Michele Elyzabeth at the helm. First came the monthly digital magazine, with the daily news site following two years later. Covering entertainment and lifestyle content, LATF has made it a rule to never publish gossip.
Challenge
Create a site with 18,000 articles that elevates the organization with an easy to use CMS.
Recommendation
Build site in WordPress and refresh look and feel.
Method
Refreshed logo and redesigned + reprogrammed website.